Cristal Media & ADvertising Summit, Sapphire, Mobile Applications, UNMAS, 2014. Social Marketing And New Media Opportunities. The 2013 COLLOQUY Loyalty Census, COLLOQUY. 13 4 REASONS WHY OMNI-CHANNEL WORKS 1 2 It’s a mechanism for identifying & tracking consumer engagement.
Over the years, we have worked on over 75 relationship brands across industries, from travel and hospitality to retail, telecom, financial, consumer durables to healthcare and insurance, in the area of customer loyalty, relationship marketing, cross-sell, upsell, and analytics.ĭigital CRM, Loyalty ( Customer, channel and Influencer), Actionable Analytics, Strategy and implemtation are our forte. We are also extremely strong in the area of channel loyalty across industries, and are currently working with GSK, Nestle, Birla Cements, ICICI Home Finance, Britannia, Castrol, Indian Oil etc.Ĭompany credentials: Direxions presentationĢ016: We won the award for the best channel loyalty program in India for our work with Perfetti.Ģ015 & 2014: 9 th and 8 th Loyalty Summit: Our Client, Van Heusen won in the category “Retail Sector – Single / Specialty format”, twice in a row, honoring groundbreaking innovations in loyalty programs that are designed to enhance the consumer experience.
Direxions has been Program Managers for Van Heusen Diva and Power Club since 2012.Ģ013: Our Customer Loyalty programme, for Kaya- Kaya Smiles won the “Excellence in Branding and Marketing” award at the prestigious CMO Asia Awards, 2013Ģ012: our work with Samsung Mobile on Samsung Shikhar- Channel Partner Loyalty Program – won the International Loyalty Innovation Award at the COLLOQUY Loyalty Awards.
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